On tackling the confusion about sustainability…
“The whole reason we exist is to make this world better.” “It’s great to be able to do it yourself, and to make those choices, and not run it by anybody.” “If we can keep this bootstrapped, why wouldn’t we?” “In my apartment, I actually watched every single episode of Shark Tank, and I had a whiteboard up of what the Sharks like and what the don’t like.”
#Bite toothpaste bits. free
“I was just taking all these free classes. I just got obsessed with figuring out the product for myself.” “I was like, ‘Can I make toothpaste balls?’” I didn’t have a dentistry, chemistry, or tableting background.” “I didn’t actually want to make tablets at first. “I realized there has got to be a different way to do this.” “I was traveling all the time for work, and I was going through those toothpaste tubes, and it just felt so incongruent with my life.” On seeing the lack of sustainable personal care products… Subscribe to WorkParty and never miss an episode.
#Bite toothpaste bits. full
Scroll on to tune into the full episode and read some of the most memorable moments from the conversation. A lot of businesses have valued profit over everything else, and it’s impacting all of us, but especially the planet. So, what’s next? How do we ensure this business model is the status quo moving forward so we can all have financially successful businesses while helping others and reducing our footprint in the process?įor this episode of WorkParty, Jaclyn Johnson sits down with Bite Toothpaste Bits founder and CEO Lindsay McCormick to dive into the TBL framework of her sustainable oral care line and learn more about her mission to eliminate the one billion plastic toothpaste tubes that end up in our landfills and ocean every single year. The answer is obviously yes, but unfortunately, it hasn’t always been the standard. Every business should value those three things equally, right? Right now, we imagine that a lot of you are scratching your head and wondering why this business framework is unique. In short, they value profit, people, and the planet equally. So, what is it exactly and why should we adhere to it?īusinesses that have adopted the TBL framework evaluate their performance based on meeting three main criteria-social, environmental, and financial-to create greater business value. But for Bite Toothpaste Bits founder and CEO Lindsay McCormick, it’s been apart of her business plan from day one.
Have you ever heard of the triple bottom line?įor some of you, this might be a new concept.
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